In anticipation of establishing a similar operation in the U.S., the Hawk Group has organized the two major elements: the financial product and the sales mechanism.
Ezio Valentini, Principal of the Hawk Group, secured an agreement to establish a cloud-based sales center to market the financial services of WIR to a select group of Swiss companies. The sales operation is on-going today.
The American Trade Exchange (ATE) - Innovation in Finance
Switzerland’s WIR Trade Exchange (WIR) is the prototype for the American Trade Exchange (ATE). WIR issues and manages a private trade currency, the WIR Franc, used by members of the Exchange to conduct business with each other, resulting in high profits.